Al Tayer Group opens its thirteenth Gap store in the Middle East in Dubai, bringing the spirited individuality of the world’s most iconic fashion brand to Dubai Mall.
The eagerly awaited launch of Gap in Dubai Mall is a significant occasion offering a broad range of fresh, easy looks for both men and women making it all about comfort and being yourself.
Through 8600Sq.ft, the new premier store attracts Gap aficionados into specialized areas for women, men, kids, and babies reinforcing the essence of Gap. Its powerful philosophy: know who you are and be it. Gap is confident, accessible and a celebration of the true spirit of individuality.
“Dubai Mall is an impressive new retail landmark that the Gap is honored to be a part of. Dubai is an exciting market for fashion and shopping, and we’re thrilled to have opened an additional Gap store in this important mall” says Lindsay Knaak, Director of Marketing, Gap Inc. Strategic Alliances
As we enter the new Holiday season, the Gap woman is all about femininity. An endless combination of woven tops, jersey sweaters trousers, jeans, skirts, and dresses can transform any outfit from a day in the office to an evening out. The color mixture is endless as well going from purple heather, raspberry and teal blue with a touch of orange to black, charcoal and rublo taupe paired back to dusty mauve, purple petal and vineyard.
For the guys, casual and clean is the name of the game. Gap offers the widest selection of casual pants and 5 pocket jeans working back to T’s, polos and the sweater. Fashion khaki’s are back as well as embroidered thermal T, saturated wovens and tweed outerwear. The colors dominating the men’s collection include stone, dusty grey, light eucalyptus, shades of blues with accents of golden wheat and brown.
Gap’s advertising campaigns have made an imprint on global culture by using legendary musicians and iconic celebrities to bring the expression of personal style to life.
International celebrities such as Madonna, Aerosmith, Queen Latifah, Seal, Eva Herzigova, Claudia Schiffer, Sarah Jessica Parker and Demi Moore have appeared in Gap’s groundbreaking advertising.
The new Gap store in Dubai Mall is the thirteenth of 29 Gap stores scheduled to open across the Middle East, following a franchise agreement between Al Tayer Group, a leading diversified business entity in the Middle East, and Gap Inc., USA.
Source: company news release
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