du recognised for telecoms innovation with win of CIO Top 20 award 2009

For its ongoing commitment to planning and implementing unified communication and collaboration solutions in its internal corporate environment, du has been named a winner in the prestigious annual CIO Top 20 Awards 2009. The Awards recognize excellence in using information technology in innovative ways to deliver business value, by creating competitive advantage, optimising business processes, and enabling growth or improving customer relationships.

du was noted for its work in providing a solution to its staff through a mix of innovative methods and pioneering technologies, to provide world-class communication capabilities to its employees.
“We are thrilled to be one of the CIO Top 20 Award winners, and to be recognised for our commitment to innovation in such a prestigious forum,” commented Ahmed Hassan Al Hosni, SVP Information Technology, du “Receiving this award demonstrates how our portfolio of products, solutions and services enable businesses, including our own, to gain a competitive edge, even during these challenging times.”

du’s celebrated end-to-end, integrated, unified communication and collaboration platform enables enterprises to benefit from a highly scalable, integrated and flexible architecture that allows convergence between voice and data, as well as integration with mobility services, and audio and video conferencing among others. The platform offers secure access for du vendors, suppliers, and partners and offers numerous benefits including improved productivity and cost savings, the promotion of a collaborative culture and a connected workforce.

Awards to date
du presented with an award for Best Middle Eastern Local Currency Deal 2008 by UK’s EuroWeek

du won two prestigious awards at UAE Web Awards 2008. du e-shop portal won the best strategic online portal award in the e-commerce category and du media club website won the bronze award in the media and press category.

du corporate brand launch campaign awarded a Cristal MENA award in 2008

du declared ‘Best Brand’ at Telecoms World Awards Middle East 2007 for innovative branding and outstanding brand success

Second place in the New Brand Launch category at the GMR Effectiveness in Marketing Awards 2007

Silver Award for the best website in the ICT category at the UAE Web Awards 2007

du WoW TV Commercial awarded amongst the best 50 TV commercials in mobile telecom category in the world for 2007

Source: news release