Renault Logan launch by Arabian Automobiles.
Arabian Automobiles Company, the exclusive dealer of Nissan, Infiniti, and Renault in Dubai and the Northern Emirates this week launches the 2011 Renault Logan sedan offering cost-conscious motorists a highly affordable car with a high specification yet at a very low price.
With the global credit crunch and its far-reaching fallout continuing to impact significantly on spending power, motoring consumers today are on the lookout for genuine value. Today Arabian Automobiles, the official importer for Renault in Dubai and the Northern Emirates, has the ideal answer in the new Renault Logan sedan. The new Logan is the first of an impressive product offensive which over the next few months will boldly underline the commitment of Arabian Automobiles and Renault to the local market.
Michel Ayat, Chief Executive Officer of Arabian Automobiles comments; “We’re very confident about introducing the Renault Logan to our Dubai and Northern Emirates customer base as we believe this car represents everything the budget-conscious consumer is looking for in the current economic climate. It has an excess of features at a value-oriented price point, while retaining the superb levels of quality the Renault badge has come to represent over the years. Logan is also backed by a highly affordable basket of replacement parts which further underline the superb value for money proposition and ensure a low cost of ownership. Logan is ideally positioned to be the foundation for our renewed dedication to the local market with the Renault brand.”
Debuting in a number of markets in September 2004, the Logan sold an unprecedented 20,000 units within just four months. Since then, it has enjoyed tremendous international success and is now sold in five continents and 60 countries. Between the 2004 launch and to date 1,000,000 Logans have been sold worldwide and its large global sales volumes make it an incredibly important product for the overall Renault Nissan Alliance.
Based on the ‘B0′ platform, the new Renault Logan boasts an incredibly roomy interior. With an exceptional 510 dm3 of boot space (160 litres more than its closest competitor), back seat length of 1420 mm only comparable to vehicles above its segment, and a back seat capable of fitting three adult occupants of more than 1.90 m in height, the new Renault Logan is undeniably the most spacious vehicle in its class guaranteeing seating comfort for all occupants.
The Logan is meticulously built to Renault’s stringent global quality standards. This strict adherence saw the Renault Logan awarded the top spot in the 2007 JD Power Initial Quality Survey (IQS) in India. This achievement was no surprise since one of the fundamentals of the B0 platform philosophy from which the Logan is produced, is robustness and rigidity.
All vehicles produced from this platform undergo rigorous quality testing by exposure to severe climatic conditions and bad road surfaces and the result – a robust and reliable product of quality beyond reproach.
Powertrain
The new Logan is offer in the local Dubai market with a punchy four-cylinder 1.6-litre 16v gasoline engine. It develops 105bhp at 5750rpm and a healthy 148Nm of torque at 3750rpm. An electronically controlled 4-speed automatic transmission is mated to the engine as standard.
This engine is based on technology that has been proven through years of continued operation in various Renault platforms, and it offers a solid blend of flexibility, longevity, and efficiency, delivering commendable fuel economy.
The Logan sedan accelerates from rest to 100km/h in 11.9s and on to a top speed of 185km/h. In terms of fuel efficiency, the Logan records European combined-cycle fuel consumption of just 8.3 litres/100km promising affordable day to day running costs.
Now well proven, both engine and drivetrain are sure to impress even committed drivers in operation, with the strong mid-range and free-revving nature of the four-cylinder gasoline engine blending perfectly with the slick, precise action of the rigorously quality-tested and optimised automatic transmission.
In dynamic terms, the Logan’s front-drive layout and substantial dimensions endow it with an agile but safe handling repertoire as well as a beautifully controlled and damped ride for making light of even difficult road conditions. The overall quality control really shines through in these conditions as well, the entire structure feeling secure and comfortable, but at the same time very robust and undoubtedly long-lived.
Styling
From a styling perspective, with its distinctive headlamps, sculpted bonnet, strongly designated wheel arches and bold front grille punctuated by the unmistakable Renault logo, the Logan looks noticeable fresh on the street.
The exterior and interior ambience of this car hint at a vehicle with a much higher list price, thanks to the sheer quality and neat aesthetic details. Known for its youthful, enthusiastic approach to creating modern vehicles for today’s fashion-conscious buyers, the manufacturer has maintained this philosophy but extended customer’s access to this adventurous brand with the value-oriented Logan.
Combining a cabin with class-leading airiness and stowage capacity usually equates to aesthetics which are distinctly oversized, but the Logan design team has merged functionality with arresting good looks perfectly in the new sedan. The mature, value-oriented family the vehicle is directly targeted at will adore it for its roominess, while its handsome looks will endear the model to a much wider audience. Even younger customers without families will be drawn in for a closer look, and possibly won over by the supreme practicality of the model as well as its pure affordability, both in the long and short-term.
Specifications
Standard features further entrenching the Logan’s attractive value proposition include power steering, air conditioning, front power windows and Radio/CD entertainment system. Safety features include a driver’s side airbag. In short, despite a budget-busting price point, the new Renault Logan is loaded with all the important motoring amenities available on vehicles in much higher price brackets.
The latest Logan model kicks off an aggressive expansion strategy for Arabian Automobiles and Renault which will be rapidly developed and expanded with new entrants in the next two quarters of 2010 – all underpinned by the strong projected demand for the new Logan Automatic.
As financial markets across the globe bend under severe economic stress, the Renault Logan comes at the perfect time to make a real difference to Dubai’s perceptions of value-conscious motoring. For less than forty thousand Dirhams, consumers can now have a car which suits all their needs, being handsome, reliable, manufactured to vigorous quality-control standards, and fully-equipped with modern luxuries and features. It is a well-timed solution to budget constricted customers to continue being as comfortably mobile as they’re used to being, while freeing-up funds for more pressing financial matters during these difficult times.
Superb launch offer
In addition to Logan’s highly competitive price point, Arabian Automobiles is also launching the car with very accessible and flexible finance terms. On a monthly salary of between AED3000 and AED5000 a customer can enjoy a 0% down payment and 4.75% interest rate along with repayment terms of up to 72 months meaning the Logan sedan can be had for just AED799 per month making it one of the most affordable new car buys in the local market*.
The Renault Logan sedan is available from 1st April 2010 at Arabian Automobiles Renault branches in Deira, Al Qiyada, Sheikh Zayed Road and Fujairah.
Price: Renault Logan 1.6 16v Automatic: AED 38,500
*Terms and conditions apply
Source: news release
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